6. Why There Will Never Be Another Expert Like You With Barbie the Welder

NOTE: This episode contains explicit language. Be advised.

We strongly believe in the principle of abundance. That means sharing everything you know about your expertise and not being afraid of the competition.

Why? Because your competition can never be YOU.

In an episode that features our most in-demand guest to date, Matt joins Barbara Parsons, popularly known as “Barbie the Welder.” They have a candid conversation about why Barbie’s devoted to teaching other welders to start their own empires. Barbie also shares how her iconic persona came to be and how she’s built a cult brand with a loyal base of a quarter-million fans.

You will learn:

  • Why Barbie rebranded herself from “Wonderland Welding” to “Barbie the Welder” 
  • The importance of being vulnerable and making mistakes throughout your journey
  • How Barbie’s inviting her audience to participate in her cult brand through her masterclass
  • How to be 100% true to yourself when developing your brand
  • And more!

Press play to tap into the principle of abundance and hear Barbie’s journey to building a cult brand!

Resources: 

ProudMouth | Matt Halloran on LinkedIn | Kirk Lowe on LinkedIn | Influence Accelerator Academy | Barbie the Welder | Barbie the Welder on LinkedIn | Barbie the Welder on Facebook | Barbie the Welder on YouTube | Barbie the Welder on TikTok | Barbie the Welder on Instagram | Barbie the Welder’s Masterclass | The Gathering Summit

Books by Barbie the Welder: “Fuck You Fuel: How To Turn Shit Into Sugar”” | “The Inspiration Blueprint” | ” Horseshoe Crafts: More Than 30 Easy Projects to Weld at Home” | “How To Weld Silverware Animals: Metal Art Welding Projects For Fun and Profit” | ” Honor Thy Art: How To Be An Extremely Successful Artist” | “How To Weld Scrap Metal Art: 30 Easy Welding Projects You Can Make At Home”

Gain access to our deep vault of resources to help you become a subject matter authority. Learn how to create and implement effective content marketing, click-worthy social media, your own podcast, and much more.