307. Revolutionizing Marketing Systems for IMOs With Marc Rogers

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Summary:

These days, if you don’t have a digital presence, you don’t exist for most prospects. It’s time to create a fully integrated marketing system that’s ever-present and builds relationships.

In this episode, Matt Halloran and  guest Marc Rogers, founder of Producers Prospect, talk about how to create a fully integrated marketing system –– even if you don’t know where to begin. Marc shares tips on how to grow your business by hosting in-person and virtual events with confidence. Then, he uncovers insights into tactical branding and how to multiply your “A” clients.

Marc discusses:

  • Small, but significant and underused, touches that move an event attendee from prospect to client
  • Business areas where delegating makes the most sense for advisors
  • The growth he has achieved through a modern marketing approach
  • Ways to rekindle your passion and rethink your prospecting approach
  • And more

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About Our Guest:

Marc Rogers is an established force in the financial services industry. Mentored by Doug McDermott, the founder of The Annuity Store and key designer of the first ever fixed index annuity, Marc’s drive and knowledge is based on teachings from industry leaders. With a personal focus on assisting advisors in building their marketing practices through the introduction of ideas that he has both pioneered and ideas that he has improved, Marc has raised billions of dollars of assets working closely with advisors to improve their business acquisition strategies.

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